Abstract Proceedings of ICIRESM – 2019
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RURAL MARKETING – CHALLENGES AND OPPORTUNITIES
“The blood of the village is the cement with which the edifice of the cities is built. I want the blood that is today inflating the arteries of the cities to run once again the blood vessels of villages”- Mahatma Gandhi
The LPG has made tremendous strides in the national and international economics. Liberalization and WTO norms have created both challenges and opportunities.
The present condition is conducive for Institutional Direct Investment. This will in turn create the infrastructure such as Educational Institutions, Housing, Hospitals and Banks. Adopting PURA (Providing Urban Amenities in Rural Areas) by Government and private players will result in Urbanization and the balanced growth of regions.
Challenges and Opportunities
30/08/2019
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IMPORTANT DAYS
Paper Submission Last Date
October 20th, 2024
Notification of Acceptance
November 7th, 2024
Camera Ready Paper Submission & Author's Registration
November 1st, 2024
Date of Conference
November 15th, 2024
Publication
January 30th, 2025