Abstract Proceedings of ICIRESM – 2019
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THE EMOTIONAL LABOUR INSTRUMENT (ELI): A SCALE FOR SERVICE EMPLOYEES
Dr.K.Geetha & Dr.C.V.Sujaritha
Reliability, Validity, EFA, Emotional Labour Instrument (ELI)
Abstract Proceedings of ICIRESM – 2019
30/08/2019
290
19281
MEDITATION AND MINDFULNESS INTERVENTION: AN APPLIED TECHNIQUE FOR DECISION MAKING AND STRATEGIC ALLIANCE
Dr.M.Meganadhanan & Dr.S.Yazhini
Cosmos, Mindfulness, Chakras
Abstract Proceedings of ICIRESM – 2019
30/08/2019
291
19282
ROLE OF GENDER IN MINDFULNESS: A STUDY OF INDIAN B-SCHOOL STUDENTS
S.Padhmavadhi & R.Krishna Deepthi
Gender, MAAS, Mindfulness, Stress
Abstract Proceedings of ICIRESM – 2019
30/08/2019
292
19283
MENTAL WELL BEING THROUGH MINDFULNESS: THE SHRIMAD BHAGAVAD GITA PERSPECTIVE
S.Padmavathi & R.Krishna Deepthi
Awareness, Bhagavad Gita, Buddhism, Hermeneutics, Mahabharata, Mindfulness, Mental Well Being
Abstract Proceedings of ICIRESM – 2019
30/08/2019
293
19284
MINDFULNESS AND MINDFUL CONSUMPTION: DOES MINDFUL ADVERTISING LEAD TO TEMPERANCE IN CONSUMPTION?
M.Suganya & V.S.Bharathipriya
Mindfulness, Mindful` Consumption, Mindful Mindset, Consumption Behaviour, Mindful Advertising, Customer-centric Sustainability
Abstract Proceedings of ICIRESM – 2019
30/08/2019
294
19285
IMPACT OF CONSCIOUS PROMOTIONAL STRATEGIES ON MINDFUL MARKETING AND CONSUMPTION PRACTICES: A STUDY OF LEADING RETAIL START-UPS IN INDIA
M.Gokula priya & M.Keerthana
Mindful Marketing and Consumption Practices, Promotional strategies, Retail.
Abstract Proceedings of ICIRESM – 2019
30/08/2019
295
19286
ROLE OF EMOTIONAL MARKETING IN MINDFUL MARKETING AND CONSUMPTION
Dr.M.Raja & N.Usha
Mindful marketing, emotional attachment, purchase decisions, consumption decisions.
Abstract Proceedings of ICIRESM – 2019
30/08/2019
296
19287
SYNTHESIS, CHARACTERIZATION AND ANTIMICROBIAL STUDIES OF MANNICH BASE DERIVED FROM BENZOHYDRAZIDE AND ITS METAL COMPLEXES
S.Vinothini , R.Sangeetha, P.Rajeshwari & S.Sasikala
Metal complexes, Mannich base of benzohydrazide, Antimicrobial study, Spectral studies
Abstract Proceedings of ICIRESM – 2019
30/08/2019
297
19288
SYNTHESIS, CHARACTERIZATION AND ANTIMICROBIAL ACTIVITY OF CU(II), CO(II), NI(II) AND ZN(II) COMPLEXES DERIVED FROM 1-(PYRIDIN-2-YL AMINOMETHYL) PYRROLIDINE-2,5-DIONE AND 1-PHENYL(PYRIDIN-2-YL AMINOMETHYL) PYRROLIDINE-2,5-DIONE
S.Jeeva, D.Dhanalakshmi, R.Vijayalakshmi & R.Vendamani
Complexes;Mannich base;;Spectra;DMSO;Minimuminhibitoryconcentration
Abstract Proceedings of ICIRESM – 2019
30/08/2019
298
19289
SYNTHESIS, CHARACTERIZATION AND ANTIMICROBIAL STUDIES OF MANNICH BASE DERIVED FROM BENZOHYDRAZIDE AND METAL COMPLEXES
G.Priya, S.Gowri,P.Rajeshwari & R.Vendamani
Metal complexes, Mannich base of benzohydrazide, Antimicrobial study, Spectral studies.
Abstract Proceedings of ICIRESM – 2019
30/08/2019
299
19290
IMPORTANT DAYS
Paper Submission Last Date
October 20th, 2024
Notification of Acceptance
November 7th, 2024
Camera Ready Paper Submission & Author's Registration
November 1st, 2024
Date of Conference
November 15th, 2024
Publication
January 30th, 2025