WOMEN ENTREPRENEURSHIP IN INDIA: ISSUES AND FUTURE PROSPECTUS

Author (s) : Dr.S.BANUMATHI, Mr. KARTHIKEYAN

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Abstract :
Days are gone when women were considered no match for all powerful men in this world. The male were over shadow the world which was always reluctant to even acknowledging the fact that women were as good as men on parameters of hard work, intelligence quotient (IQ) and leadership qualities. The new generation women across the world have swamped all negative notions and have proved themselves beyond doubt in all spheres of life including the most convoluted and ponderous world of entrepreneurship. Yes, there is a section among women who believe in short-cuts but at the same time there is no dearth of women who are confident, believe in themselves and have enormous fire in their believes to take on the best in the business and beat them at their own game. India too has its own pool of such bold and fearless women who have made a mark for themselves both within the country as well as overseas. Their relentless zeal, incessant quench for success and willingness to walk the extra mile has broken all myths about their inborn limitations that were supposed to be major roadblocks on their success expressways.

Keywords : Women Entrepreneurship

Conference Date : 13/11/2020

Pages : 380

Paper ID : 20380